NEW CLIENT: POWDERHORN

We are really happy to welcome Powderhorn as a new client, a brand from the US originating in Wyoming and now part of the Scotts Sports Group. In 1972 the brand was founded in Jackson Hole by John Horn. Inspired by the snowy Teton mountain peaks he started producing down jackets at his parents’ farm. This jacket featuring the significant leather patches on the shoulders is still a highlight of each collection of the ski and free ride brand. What’s new are fresh styles, the usage of natural materials and bright colors. The perfect combination of functionality and longevity for the slo-pes as well as the daily life!assador cooperations we offer the full range of Bloggers Relations.
www.powderhornworld.com

NEW CLIENT: POIVRE BLANC

publicity rooms becomes even more international: After Italy and the US the premium brand Poivre Blanc adds some French flair to our communication. For 30 years already the ski clothing brand has designed sporty collections with attention to details for women, men, girls and boys. New trends are combined with technological innovations. Waterproof breathable materials assure high wear comfort with ski and tennis styles. But also the small ones are not missed out. Cool print shirts and flexible pants make their hearts swell.
www.poivre-blanc.com/de/de

NEW CLIENT: DOLOMITE

With our new client Dolomite Italian flair moves into our client portfolio. Since 1897 the Italian way of life and the long-term experience of the brand have been included in the production of shoes and clothing. Enthusiastic outdoor fans share the passion for modern alpinism and appreciate the quality and performance of Dolomite’s collections. Wearing Dolomite means carrying the magic of the Dolomites with you – during an expedition to the Kilimandscharo, a hike in the Alps or a relaxed walk through your favorite city.
www.dolomite.it/de/de

SWATCH „SKIN IRONY“ LAUNCH-EVENT

Celebrating the launch of its new line „Skin Irony“ the Swiss watch brand Swatch hosted a successful event on the Praterinsel in Munich. Fashion journalists and bloggers from Germany and Austria got to enjoy an exclusive preview of the timeless models with noble structures during a fascinating fashion show. While a flying buffet spoiled the guests with delicious food the Munich band Matija took care of the musical entertainment giving a life concert. The highlight was a mobile studio where the guests could get their foto taken in order to produce a 3-D bust of themselves. It was a great pleasure to organise this event!
shop.swatch.com/de_de/collections/skin-irony

NEW CLIENT: LELO

We’re happy to welcome a new client in the publicity rooms family. LELO is the leading brand for luxurious elegant intimate items worldwide. For 15 years the brand has already provided products to make the the world’s simplest pleasure for women and men more sensual and libidinous. The exceptional design of LELO – among which a golden virbrator – has received numerous awards.
www.lelo.com/de

NEW CLIENT: TRACHTENAMAZONEN

We’re excited to announce a new client in the portfolio of publicity rooms: Trachtenamazonen. Decorated with sophisticated embroidery the traditional skirts are THE alternative to dirndl and lederhose. Made out of fine beautifully soft goat suede or cotton the skirts are easy to style in many different ways and for diverse occasions. We love this modern sense of home!
www.trachtenamazonen.com

DAWN – FASHION MEETS SPORTS

Athleisure rules! With its „performance pants“ of the fall/winter 2017 collection DAWN proofs that it can do sporty pretty good as well. The special thing about them: they’re the perfect combination of sportive design and modern silhouettes. The used sport-fabric provides for functionality, comfort and flexibility. And the elegant slim-fit of the pants provides for a perfect outfit-practicality on every occasion – no matter whether sneakers or high heels.
www.dawndenim.com

LAUNCH OF PRIMADONNA SPORT

PrimaDonna is THE lingerie expert for bigger cups. In addition to its lingerie collection, the brand launched a beautiful sports bra collection designed to especially support women with bigger cup sizes during their workout. Since May 2017, the two series “The Mesh” and “The Sweater” as well as several beautiful sports accessories are available in stores and online. The sports bras are designed on the basis of the popular lingerie shapes. In connection with the soft, breathing fabric which they are made of, the fits meet high comfort, perfect sturdiness and great style.

PRIMADONNA SPORT LAUNCH EVENT

We don’t sweat, we sparkle! In this context PrimaDonna celebrated the launch of its first sports bra collection by a sportive event in Berlin. On that day, at the ballet bare workout the bras have been tested right away. What journalists, bloggers and influencers say? They are thrilled by the perfect support and comfort of the bras! During the yummy lunch and hand massage by Dr. Hauschka our guests could let go and just relax. Oh wow, isn’t this the perfect start into the day – a sport session with following wellness program?!

PRESS DAYS FOR THE F/W COLLECTIONS 2017

Same procedure as every season? No, not this time. This time it was different, it was special. In our own four walls – that was the special thing about it this time. The wonderful flair of our agency is perfect to create a beautiful place for presenting the brands and the fall/winter 2017 collections of our clients. Our guests were really enthused about the charm of our office with the small, green oasis on our terrace as well as over the loving decoration of each brand.

HOCHZEITSLINGERIE VON MARIE JO

The wedding dress is of course always the absolute star of the bridal dreamlike look – but the perfect lingerie under the dress is definitively just as important. Marie Jo’s wedding series is not only absolutely gorgeous moreover thanks to the high-quality materials it ensures the ideal support during the most beautiful day of one’s life. What a pity that lingerie is invisible under the wedding dress…
www.mariejo.com/en

PRESS DAYS FOR THE SPRING/SUMMER
COLLECTIONS 2017

At the press days, which took place in the context of the Munich Press Open, initiated together with other agencies, we presented the fantastic collections of our clients. In a beautifully decorated photo studio in the popular “Glockenbackviertel”, our fashion-addicted guests got inspired by the new styles of the spring/summer 2017 season and listened to the latest news all around our clients. The yummy and freshly prepared food by our press day cook Sven Christ brought the already cheery and relaxed atmosphere to perfection.

rigby_peller_2016

RIGBY & PELLER STORE OPENINGS

It’s a dozen! After the boutique openings of Rigby & Peller in Frankfurt and Cologne, there are now twelve stores in big cities of Germany. The Belgian lingerie expert, which originated in London, offers a perfect, individual advice and many high-quality lingerie brands. The lingerie stylists cater to every female customer, take their time and measure them with a unique technique, the patented 3 D measurement mirror. In every aspect a visit is definitely worth it!
www.rigbyandpeller.de

MARIE JO UNDERTONES SERIES

Pure cuts, finest fabrics, subtle ornamentation and seductive transparency – the Undertones line from Marie Jo is a timeless, minimalistic style combined with comfort and elegance. As they are true lingerie essentials they are available in numerous fits. The plain, delicate blush colors glossy pink, patine and black flatter every skin type. From June on, the beautiful basic line will be available in retail market.
www.mariejo.com/de

press-day16

PRESS DAYS FOR THE FALL/WINTER COLLECTIONS 2016

We presented the new collections of our brands while it was snowing and raining. But that didn’t affect the good mood in any way – many guests enjoyed the cozy location, the beautiful new designs of our brands and the fresh and delicious Japanese crossover treats of our chef Sven Christ.

avero

20 Years Avero

HAPPY BIRTHDAY! Marie Jo Lingerie celebrated the 20th birthday of the popular Avero bra known for its iconic daisy straps with journalists and bloggers. A floral dinner in an ocean of flowers was the right setting for the celebration and the dessert was created by the guests themselves during a little cooking class. What an amazing evening! A big ‘Thank you’ goes out to all of our guests and especially to Stella Cocina for the delicious and flowery-beautiful food and Naturelle floristry for the spectacular flower decoration!
mariejo.com/de

dawn_3er

NEW CLIENT: DAWN

We are very happy to have another new client this year – DAWN. The young label from Cologne makes our denim hearts beat faster. DAWN means awakening, movement and liveliness. The idea behind it is to newly interpret the classic denim and to give it a zeitgeisty and trendy look. The casual and high-quality models are produced in an own production, according to social standards and fair conditions for humans and the environment – all following the motto: “You can’t just wish for a better world, you must go out there and create it.”
www.dawndenim.com

vdv_588px

NEW CLIENTS: ANDRES SARDA, MARIE JO & PRIMADONNA

We are delighted about our first new clients this year and the growth in the department of lingerie. The brands Marie Jo, PrimaDonna and Andres Sarda belong to the Van de Velde group, with their headquarters in Belgium. All three of them display a diverse range of shapes, colors and designs and thereby meet the very different needs for lingerie. Marie Jo presents young, fashionable underwear for any occasion. PrimaDonna is the modern lingerie and swimwear expert for the bigger cups and Andres Sarda is known for its sensual lingerie and extravagant swimwear.
www.andressarda.com | www.mariejo.com | www.primadonna.eu

press-day-oktober-2015

PRESS DAYS FOR THE SPRING/SUMMER COLLECTIONS 2016

As every fall, we presented the upcoming Spring/Summer collections 2016 of our clients as part of the Munich Press Open. While our chefs Sven and Stella prepared delicious Korean food on site, fashion journalists, bloggers and stylists from Berlin, Hamburg, Munich and Vienna were able to inform themselves about the news of our brands. Every brand was perfectly staged with a lot of love and attention to detail in our location, a large photo studio in the heart of the Glockenbach quarter. A successful day ended with happy journalists and a pleased publicity rooms team.

KARINFRAIDENRAIJ LIVING COLLECTION

KARINFRAIDENRAIJ proofs her sense of shapes, colors and cuts again and presents for the first time a small but gorgeous living-series besides her fashion-collection. The tasteful interior-accessories made of lama- and alpaca-wool, like pillowcases and blankets, upgrade every home. The designs have plain but elegant colors and are great to integrate in every favorite own room. The hypoallergenic knit-quality is suited for the living room as well as the bedroom.
www.karinfraidenraij.com

Aktuelles_PrimaDonna

PrimaDonna Anniversary Event

PrimaDonna lingerie celebrates its 150th birthday this year and presented its history from then until now in the “Kulturtempel” Bozar in Brussels, as part of the remarkable exhibition “The Belgians – an unexpected fashion story”. European journalists were flown in for the opening and were the first ones to visit the exhibition after a joint lunch in the hip restaurant “Kwint” and several interview appointments. This was followed by a PrimaDonna fashion show presenting the beautiful Fall/Winter 2015 collection.
www.primadonna.eu/de

DESIGNER BATH CARPETS OF GRUND

A bath rug is a bath rug is a bath rug. Nope! Just have a look at the elaborate carpet creations of Karim Rashid for GRUND. Since this year, according to the slogan “Kolor my World” the designer combines poppy candy colors, graphic patterns and organic shapes.
www.grund.de/de/